I’ve been meaning to write this post for several days now, ever since I read an article in our Las Vegas Review Journal dated Monday, February 16th. In fact, it’s been sitting on my desk just waiting for the right moment to go from paper pile to post.

What really caught my attention was the headline, “Cultural differences: Economic values may explain why businesses owned by Chinese-Americans are faring well in the recession.”

We see all too often people pulling away from the very thing they should be doing during down times or slow times or tough times – especially online. The energy exerted to build a business is tamped down (or shut down) in the hopes that somehow, magically, sales will continue – in spite of no advertising or marketing.

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Here’s something that very well may (and should) change your perspective on “should I or shouldn’t I be advertising and marketing or even blogging?”

“The fortunes of a newspaper published out of a second-floor Chinatown Plaza office may give us insight into differing attitudes about money and ways of surviving tough economic times.

In a time when a 162-year-old national news chain such as the Tribune Co. file for bankruptcy protection, the Las Vegas Chinese Daily News is actually growing, fueled by an increase in advertising. The paper has gone from 16 to as many as 36 pages since printing its first copy five years ago.”

The article goes into further details by defining how different cultures view our current times; “…many Chinese business owners consider a time of economic stress a time to spend money on advertising.”

This advertising “outlook” is considered to be a definite separation of U.S. and Chinese cultures. Where the former sees nothing but doom and gloom when it comes to doing business, the latter are taking advantage of great rates and exceptional deals. These factors also attribute to the fact that over 20,000 valley residents of Chinese heritage are surviving the highest unemployment rates in a generation.

“Chinese attitudes about money include the notion of saving profits and growing slowly, instead of leveraging long lines of credit and expanding rapidly, several business owners said.”

Now here’s the best part, and what I’d really like you to come away with (having read this post… thank you):

“The Chinese rely more on what is known as a relational economy, compared to Americans, who function more in a “me economy.” The Chinese system is based more on, “I do something for you, you do something for me,” with everyone being on the same level.”

Sounds a lot like the Golden Rule applied with a fine paint brush to the art of keeping customers coming back by treating them right.

So if you’re asking yourself, “Is now a good time to slow down with my marketing and advertising?” we think it best to tell you the answer is no.

Recovering lost ground is costly.

Instead, plan and budget for an amount comfortable (and affordable) for you in today’s economy. Be it $10 or $1000, keep your business plans afloat and keep them growing.

We’ve said it before and we’ll keep on saying it. The internet waits for no man, woman, or child. Let up for even a tiny bit of time and your competitors are going to sweep right over you.

Your wise move is again budgeting. Keep your ads out there, continue investing your time and energy, too.

These rough times will not last forever, even if (in the moment) the light at the end of the tunnel doesn’t shine very brightly.

Stay on top of what you’ve been doing, and when the sunshine hits, you’ll be well positioned – ahead of your competition – in the months and years to come.

My father sent me this this morning and they are just too good not to share! Enjoy!

They’re Back! Those Wonderful Church Bulletins!

Thank God for church ladies with typewriters. These sentences actually appeared in church bulletins or were announced in church services.
(Summer, 2007 Release).

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The Fasting & Prayer Conference includes meals.
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The sermon this morning: ‘Jesus Walks on Water.’
The sermon tonight: ‘Searching for Jesus.’
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Our youth basketball team is back in action Wednesday at 8 PM in the recreation hall. Come out and watch us kill Christ the King.
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Ladies, don’t forget the rummage sale. It’s a chance to get rid of those things not worth keeping around the house. Bring your husbands.
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The peacemaking meeting scheduled for today has been cancelled due to a conflict.
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Remember in prayer the many who are sick of our community. Smile at someone who is hard to love. Say ‘Hell’ to someone who doesn’t care much about you.
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Don’t let worry kill you off – let the Church help.
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Miss Charlene Mason sang ‘I will not pass this way again,’ giving obvious pleasure to the congregation.
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For those of you who have children and don’t know it, we have a nursery downstairs.
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Next Thursday there will be tryouts for the choir. They need all the help they can get.
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The Rector will preach his farewell message after which the choir will sing: ‘Break Forth Into Joy.’
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Irving Benson and Jessie Carter were married on October 24 in the church. So ends a friendship that began in their school days.
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A bean supper will be held on Tuesday evening in the church hall. Music will follow.
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At the evening service tonight, the sermon topic will be ‘What Is Hell?’ Come early and listen to our choir practice.
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Eight new choir robes are currently needed due to the addition of several new members and to the deterioration of some older ones.
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Scouts are saving aluminum cans, bottles and other items to be recycled. Proceeds will be used to cripple children.
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Please place your donation in the envelope along with the deceased person you want remembered.
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The church will host an evening of fine dining, super entertainment and gracious hostility.
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Potluck supper Sunday at 5:00 PM – prayer and medication to follow.
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The ladies of the Church have cast off clothing of every kind. They may be seen in the basement on Friday afternoon.
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This evening at 7 PM there will be a hymn singing in the park across from the Church. Bring a blanket and come prepared to sin.
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Ladies Bible Study will be held Thursday morning at 10 AM. All ladies are invited to lunch in the Fellowship Hall after the B. S. is done.
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The pastor would appreciate it if the ladies of the congregation would lend him their electric girdles for the pancake breakfast next Sunday.
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Low Self Esteem Support Group will meet Thursday at 7 PM. Please use the back door.
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The eighth-graders will be presenting Shakespeare’s Hamlet in the Church basement Friday at 7 PM. The congregation is invited to attend this tragedy.
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Weight Watchers will meet at 7 PM at the First Presbyterian Church. Please use large double door at the side entrance.
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The Associate Minister unveiled the church’s new tithing campaign slogan: Last Sunday: ”I Upped My Pledge – Up Yours
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… little blue birds would be singing, cleaning my kitchen, making our beds, and in general making my day even grander

(Even if you voted for “the other guy” you’re going to want to read this post, I promise.)
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Okay, before you actually start looking for a picture, the title is merely that… the title of the post. However, it does serve a purpose.

If you read the post prior to this, you’re already aware of the discussion about “spreading the wealth.” Since it’s Saturday, and sort of a free-for-all day to make posts, I’m pursuing this subject a tad longer.

In today’s Las Vegas Review Journal, an article about McCain stumping in Colorado is on the front page. The portion that caught my eye was this: (more…)

Received this humorous email from my sister this morning. And, although, we posted some REAL information for you already today (see our earlier post [below]), I just couldn’t resist.

We all need a few laughs right about now:
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