Posts Tagged ‘trust’

Holiday and Everyday Advice How To View Source Your Incoming Mail Without Opening It First

Sunday, December 21st, 2008

Throughout the year, and typically always around holiday seasons, your inbox (like ours) fills up with true and utter junk. However, recently I had a conversation with a client who did not know it was possible to check the origins of any given email before opening it up.

So this post is intended to help anyone unfamiliar with safeguarding their privacy and their computer. I want to be sure that anyone receiving any email from any source (whether you think you know them or not) knows how to check that email before opening it.

We have a current situation that makes this post even more important… a few of our own emails from several of our own domains are currently circulating the net AS IF we were emailing people. We’re not of course. The only time you’d hear from us would be via either Getresponse or Aweber – both double opt in email programs.

However, of late, we’re getting the following notorious-type emails – each appearing as if we are stupid enough to mail something from us to ourselves. We then thought a, “Let’s cover some basics” post was in order.

Many times we get suspicious looking emails. If you’re running a great anti-virus detection program (our preference is Kaspersky), it catches a lot of spam and suspicious emails.

But what about those emails that don’t trigger alerts, the ones that look like they are coming from someone you know. Only when you open it up do you get a clue that hey this might not be from who you thought it was. It’s either crass material, a link to a questionable website, or is filled with gibberish.

Has your friend or business associate suddenly gone mad?

The answer most likely is no. And there is a way to tell:

1. First, highlight (one click) but do NOT open the email

2. If you are using Outlook Express choose Properties, then Details and look in the box labeled Internet headers for the underlying code of the message that isp servers read.

a. The ReturnPath may give you a clue as to who really sent this

b. If X-Original-To and Delivered-To are the same, the chances are very good that this is not from the person you thought was emailing you. The odds of it being legitimate would be minuscule.

3. If you use Outlook, choose Options – look in the box labeled Internet Headers

a. Deeper into the code, [SPF failed… is a sure sign someone has hijacked the email address and is using it without permission and/or the owner’s knowledge.

b. Here’s a little something I found upon close investigation down near the bottom of this Internet Header: “Delivered to trusted network by a host with no rDNS” – another tip off. The domain (in this case one of ours) is legitimate, but the mailing itself originated from a “no rDNS.” A sure indication it’s not from who you think it’s from…

Both #2 and #3 will show you much more information, much of it meaningless to the average internet user, but close observation should be enough to decide whether #6 (below) is in order without opening and reading it.

4. Any email you receive that is using YOUR own domain name, where the From and To are the same address, means that your email account has been hijacked by some idiot. They collect these email addresses from forms on your site or exposed email addresses you kindly provide as clickable links to your visitors. (We get some really weird ones… Sigh).

Chances are you’ll never be able to trace them, but you should report these to your domain hosting support team since they involve your own website domain. Let them know someone is using your email address for spam purposes. Better safe than sorry. When you report it, make it clear this is not you doing it but someone else using your domain. Don’t overlook this step, it could mean the difference between them allowing you to continue hosting or them closing your access (sometimes without notice).

5. Along with a bit of private eye work of your own, we also feel the need to state the obvious; never click on a link in a suspect email. We even go so far as to highly advocate that if you really want to know what the url is (if you’ve chosen to open the email), then copy and paste said url into our browser versus clicking out from the email itself.

6. When in doubt, it’s just better and safer to delete the suspect email regardless.

If you’re thinking of protecting your website’s precious email information, numerous scripts have been invented to try to thwart these criminals, however, very little time passes before these same criminals find a way around them. A good suggestion would be to eliminate the email altogether. Create an image with your email address embedded as a picture and do not make it click-able.

For those using forms, etc., unfortunately you might have to just bite the bullet and keep a close eye on your accounts. The only way to know is when you receive one of this infamous emails from yourself to yourself.

For those just receiving email, do use the steps above if anything looks suspect.

For those with the same troubles above AND you are the domain owner being abused, be sure to follow all the steps, too, and report the issue immediately.

We cannot stress the importance of not believing or opening every piece of mail that comes your way. This past year alone, we know of at least four individuals whose identity was stolen because they really believed the email they received was legitimate.

Here’s to a safe and Happy Holiday season, and awareness as we start a brand New Year.

* * * * * * * * * * *

Comments, Questions, Feedback? We love comments!


How To Handle A Disasterous Situation

Monday, October 6th, 2008

Like many around the country, we’re dealing with some unemployment issues ourselves. Not directly online, but within our own family. With that in mind, and if you’re facing the battle of trying to make headway to secure a new position, upgrade a current position, or even sell your business ideas online to someone else (see below for further clarification), here’s information that may help you turn mountains into mole hills: (more…)

Birk Economics Gives $425,000 To Every Adult Over 18

Saturday, September 27th, 2008

UPDATE: Sunday morning – keep in mind this guy is only talking about $85B while the government is proposing a $700B bailout!

Okay, now just as a whim a good friend of ours sent this email along. It may have started out as a joke, but it’s anything but.

This actually MAKES SENSE – a hell of a lot more sense then anything I’ve heard our government talking about doing.

See what you think – U.S. or not…?! (more…)

Marketing Just Got A Whole Lot Easier If You Are Careful

Sunday, August 3rd, 2008

For anyone in the Entrecard system, you should have received an email sometime in the past 12 hours notifying you of their new toolbar. This new toolbar makes surfing your favorite Entrecard categories and blogs so much easier! It truly is a dream come true :)

However, a word of caution. Surfing faster is always great, but neglecting to use any marketing tool properly can be your downfall.

The Entrecard Firefox-only toolbar is an easy install and even easier activation. Once you’ve followed the instructions, presented here:

To download the EntreBar, visit this page:
http://entrecard.com/page/ec_toolbar

be sure to also take the time to read all about the various features of your new toolbar here:

http://entrecard.com/blog/?p=493

Yes it is wonderful, and yes we are thrilled, they’ve done an excellent job!

But here’s the “other shoe” that I’m sure you will want to read, it really will help you help yourself. (more…)

Easy Web 2.0 Internet Marketing: Strategies For Quickly Building an Audience with Social Media

Sunday, March 30th, 2008

EDITOR’S NOTE: This is not our article, but the information is well worth your time.

by Gary Smith

The Web 2.0 social media revolution is in full steam. Are people finding your website?

As an entrepreneur, how do you make your business website stand out amongst 435 million other websites and more than 1 million blogs competing for your audience’s attention?

It’s not as hard as you might think.

To begin, let’s look at the demographics of Web 2.0 social networking sites, Myspace.com, Facebook and YouTube.com. This will give you an idea on how to position your message in the Web 2.0 World.

The Web 2.0 Social Networking Revolution

Web 2.0 is a real revolution on the Internet. And these aren’t just college kids…

- 62% of MySpace visitors are older than 25 (40% are 35+), and 83% are making over $30,000 a year. Nineteen percent (19%) are making $100,000 and up…

- On Facebook.com 46% are over 25 and 34% are 35+, but they’ve got deep pockets. Eighty-eight percent (88%) make more than $30,000 and twenty-three percent (23%) make $100,000 or more.

In the years ahead these numbers will get ridiculous…

- Social media giant Facebook is currently ADDING a million 25+ (non-student) adults per week to their rosters. That’s 52 million new users a year.

- YouTube.com gets over 50 million unique visitors per month. That equals over half a billion a year.

- Facebook and MySpace have the equal daily traffic of Google. Experts predict within the next year they will DOUBLE the daily traffic of Google search.

So your prospects are there. The traffic is there. The spending power is there. So NOW is the time you want to establish your presence on the social networking websites.

Web 2.0 Strategy: Why You Should Be a Maven, Not a Marketer

As a website owner, how should you position your message in the Web 2.0 world?

The increasingly savvy buying public will quickly shun marketers. Internet readers want information from the Internet. They don’t want advertising, marketing, or a “pitch”.

According to Schefren in his Attention Age Doctrine, the solution is to become a social media “Maven”.

A Maven is a trusted authority, like a friend, on the social media websites. As you gain their trust, your audience will return to you over and over again wanting to invest in your advice.

Five Steps to Becoming a Social Media Maven

Social Media Maven Step 1: Get in the Game

Begin blogging immediately. Create a video explaining how to solve a problem and put it on YouTube, MySpace, and Facebook with links back to your main website. Just those two things alone will establish more Web 2.0 presence than 90% of your competition.

Social Media Maven Step 2: Share your passion

Build your Web 2.0 website around your passions. Thirty-two year old Gary Vaynerchuk transformed his wine knowledge to his video blog, http://Tv.Winelibrary.com. It now has thousands of subscribers and does $50 million dollars a year in wine sales.

Social Media Maven Step 3: Be Controversial

Your audience will remember you more when you challenge the status quo. Controversy sells. Think like the tabloids and the local news channels here. For example, Web 2.0 Business Coach Rich Schefren challenges traditional marketing wisdom in each release of his Attention Age Doctrine special reports at www.attentionage.net/doctrine

Social Media Maven Step 4: Create World Class Content

You will drive repeat traffic to your website by offering top notch “how to” information. Gary’s wine tastings are highly educational on the benefits of wine, how to cook with wine, and how to choose a wine for your special occasion. Rich’s reports teach Web 2.0 marketing principles.

Remember, as soon as your audience feels that you are “pitching” them, you’ve lost them. So provide content not advertising.

Social Media Maven Step 5: Engage in the Conversation

Web 2.0 is a dialogue not a monologue. Internet businesses profit more when they observe and listen to their communities first before they broadcast their messages. Savvy mavens such as Gary and Rich encourage their audience to ask questions. The answers to these questions then become part of their user-generated content.

How Marketing in a Web 2.0 Social Media Environment Is Exciting

Visualize it like a big radio or television station or movie screen where you’re the star. You’re building a fan base so you need to entertain, inform, and deliver consistently for your audience.

You have more publishing power at your fingertips right now than at any time in history.

So use it.

Share your passions.

Reveal your trials and tribulations

Tell your story.

And, watch how quickly your audience builds.

=======================================

Master Copywriter, Gary Smith (www.rightbraincopy.com) has taught thousands of entrepreneurs how to write copy that persuades, motivates and inspires prospects to buy. He strongly suggests using Web 2.0 Internet Marketing Strategies revealed in Richard Schefren’s Attention Age Doctrine. Get it now for FREE at: http://www.attentionage.com/doctrine & discover never-before-revealed Web 2.0 tools and techniques to win in the Attention Age

Marketing Resources
EZINE ADVERTISING
Affordable, Permission-Based Online Marketing At MyWizardAds
(db since 2001)


Please Join Me (OIMS) On Twitter!









Green facts that will stun you plus solutions for change! Click Here

Banner

Virtual Assistant Jobs

Solo Ad Explosion - Advertising & Marketing Completely Written & Submitted For You





Whole-Hog-Blogs Network

Forcedgreen
TheAbundantAllianceBlog
BabyBoomersBlueprint
Online Internet Marketing Strategies
ALS of Nevada
MyWizard Ads Blog
GoalForTheGreen
StreetSampling
MoreThanSewSo
SoloAdExplosion
MyTangibleWealthBlog
ImWebNiches
BoardmanCountry
JoesTimeLifeTravels
ForLifesNextPhase
AllAboutAlternatives
GlosGifts Blog
Join Our Network Today
Start Receiving Real Traffic Tomorrow!
Categories
Social Communities