Telling you video is huge is a bit redundant at this stage, however… video is huge.

The question you need to be asking yourself isn’t “should I be using video,” but “how do I get the most out of putting my videos online.”

That’s where this great sticky tips on videos comes in handy, compliments of Webproworld.

Your videos are found via “clues on the page” where your video file is embedded. The discussion does cover both hosting videos on third party web sites like Viddler and the all-famous YouTube and the pros and cons of self-hosted videos.

Spreading your videos around is also a good thing. We’ve found that while you could host the video yourself, viewing times are greatly “speeded up” for your viewer when they are hosted on sites optimized for video viewing.

In addition, pick your third party hosting sites carefully. For example, should you choose Viddler, you are able to edit the title (use your keyword in the title), provide a (keyword rich) description, and tag it. YouTube is great, but at the moment spots like Viddler top our list. And, search engines pick up your video very quickly!

Here’s a bit more about optimizing your video online, condensed, of what you’ll find when you visit the Webproworld forum link above:

1. Sitemaps …video sitemaps are a recommended way to give Google information about the video content of your site…

2. RSS Feeds …Google loves to crawl RSS feeds of various types, and this includes RSS feeds that focus on video content…

3. Metadata …metadata is the best source for search engines to determine what your video is about…

4. Provide a transcript …embedding a transcript in the video viewing page will provide the search engines with a wealth of content to index…

5. Optimize the video page …where the video is embedded focusing on the key topics of the video. Context seems to be an important factor…

6. Use friendly URLs …provide the search engines with additional clues as to the relevant topics of the video.

7. Be consistent when distributing your video …this will give you more opportunities to show up for your target term…

8. Prepare for the future of video search …By taking these steps now, your videos can remain relevant as search engines improve their scanning and indexing capabilities.

Again, a trip to the forum is in order to fill in the gaps of what I did not include.

Also, the responses to this sticky post on video optimization are worth the read.

Not everyone is prepared to jump on the video bandwagon at the moment, but arming yourself to use this immensely popular form of internet and social media marketing in the future is a sure winner.

Related articles

• Netvibes: The new social media dashboard (vator.tv)
• YouTube Video Alerts For Your Inbox (performancing.com)
• Viewzi Launches Site Search (centernetworks.com)
• Sitemap Submission Made Simple (googlewebmastercentral.blogspot.com)

It’s got to be pushing 8 years since I spoke with Armand Morin. I remember at the time (discussing a headline on a website) the one little tip he gave me that was so simple, yet made a world of difference. He said, “Add an s.” Yep, that was it, but think about it.

Put it here.
Puts it here.

Which sounds “easier?”

That said, I decided today we would do a post about Armand’s affiliate program. Since we are currently investigating his Placement Locator, we figured you, too, may be looking for software programs to either use and/or promote. Here’s some information to help you make up your mind if his program is right for you:

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Quick Description
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Generator Software has one of the longest standing affiliate programs on the web and with best selling products that have stood the test of time, it looks to be one of the premiere affiliate programs to join.

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What I Like
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First and foremost, this affiliate program is managed which makes a major difference. That means if you have questions, there is someone there to answer them.

The commissions are great and what’s even better is the retention. They have such a low refund and on average, when a customer buys a product from Generator Software for the first time, that same customer will typically purchase 2-3 more within the next 4 months – all of which you receive back end commissions on!

They also provide weekly training covering a wide range of topics such as generating traffic, PPC marketing, building your list, designing review sites as well as some fundamentals like the basics of building a good affiliate business.

The other major piece worth noting is the fact that it’s a 2-tier affiliate program. That means it’s possible to generate a residual income from people you refer to the affiliate program who then make sales.

Finally, if you like Generator Software products then it’s worth being an affiliate as they provide insights and advanced notice on all new products and releases.

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Things To Watch For
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As with any affiliate program, you still need to take action!

Although the Generator Software team provide lots of prewritten emails, templates and tools (and they add new material all the time), it’s still worth noting that you won’t generate any sales unless you actually use their information.

Furthermore, it’s probably in your best interest to use the pre-written material as a guideline and then tweak it to fit your own personality or writing style.

The last thing to watch for are their rules and regulations.

You can NOT purchase their products through your own affiliate link and it’s important to know that otherwise you could be removed from the affiliate program.

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Conclusion
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The Generator Software affiliate program is definitely one of the best programs to join online and it’s stood the test of time.

With 11+ years under it’s belt, it continues to grow and prove why Generator Software is one of the most recognized brands for online entrepreneurs. The products are rock solid and they sell well which are all good signs for affiliates.

For more information on this program click here.

Throughout the year, and typically always around holiday seasons, your inbox (like ours) fills up with true and utter junk. However, recently I had a conversation with a client who did not know it was possible to check the origins of any given email before opening it up.

So this post is intended to help anyone unfamiliar with safeguarding their privacy and their computer. I want to be sure that anyone receiving any email from any source (whether you think you know them or not) knows how to check that email before opening it.

We have a current situation that makes this post even more important… a few of our own emails from several of our own domains are currently circulating the net AS IF we were emailing people. We’re not of course. The only time you’d hear from us would be via either Getresponse or Aweber – both double opt in email programs.

However, of late, we’re getting the following notorious-type emails – each appearing as if we are stupid enough to mail something from us to ourselves. We then thought a, “Let’s cover some basics” post was in order.

Many times we get suspicious looking emails. If you’re running a great anti-virus detection program (our preference is Kaspersky), it catches a lot of spam and suspicious emails.

But what about those emails that don’t trigger alerts, the ones that look like they are coming from someone you know. Only when you open it up do you get a clue that hey this might not be from who you thought it was. It’s either crass material, a link to a questionable website, or is filled with gibberish.

Has your friend or business associate suddenly gone mad?

The answer most likely is no. And there is a way to tell:

1. First, highlight (one click) but do NOT open the email

2. If you are using Outlook Express choose Properties, then Details and look in the box labeled Internet headers for the underlying code of the message that isp servers read.

a. The ReturnPath may give you a clue as to who really sent this

b. If X-Original-To and Delivered-To are the same, the chances are very good that this is not from the person you thought was emailing you. The odds of it being legitimate would be minuscule.

3. If you use Outlook, choose Options – look in the box labeled Internet Headers

a. Deeper into the code, [SPF failed… is a sure sign someone has hijacked the email address and is using it without permission and/or the owner’s knowledge.

b. Here’s a little something I found upon close investigation down near the bottom of this Internet Header: “Delivered to trusted network by a host with no rDNS” – another tip off. The domain (in this case one of ours) is legitimate, but the mailing itself originated from a “no rDNS.” A sure indication it’s not from who you think it’s from…

Both #2 and #3 will show you much more information, much of it meaningless to the average internet user, but close observation should be enough to decide whether #6 (below) is in order without opening and reading it.

4. Any email you receive that is using YOUR own domain name, where the From and To are the same address, means that your email account has been hijacked by some idiot. They collect these email addresses from forms on your site or exposed email addresses you kindly provide as clickable links to your visitors. (We get some really weird ones… Sigh).

Chances are you’ll never be able to trace them, but you should report these to your domain hosting support team since they involve your own website domain. Let them know someone is using your email address for spam purposes. Better safe than sorry. When you report it, make it clear this is not you doing it but someone else using your domain. Don’t overlook this step, it could mean the difference between them allowing you to continue hosting or them closing your access (sometimes without notice).

5. Along with a bit of private eye work of your own, we also feel the need to state the obvious; never click on a link in a suspect email. We even go so far as to highly advocate that if you really want to know what the url is (if you’ve chosen to open the email), then copy and paste said url into our browser versus clicking out from the email itself.

6. When in doubt, it’s just better and safer to delete the suspect email regardless.

If you’re thinking of protecting your website’s precious email information, numerous scripts have been invented to try to thwart these criminals, however, very little time passes before these same criminals find a way around them. A good suggestion would be to eliminate the email altogether. Create an image with your email address embedded as a picture and do not make it click-able.

For those using forms, etc., unfortunately you might have to just bite the bullet and keep a close eye on your accounts. The only way to know is when you receive one of this infamous emails from yourself to yourself.

For those just receiving email, do use the steps above if anything looks suspect.

For those with the same troubles above AND you are the domain owner being abused, be sure to follow all the steps, too, and report the issue immediately.

We cannot stress the importance of not believing or opening every piece of mail that comes your way. This past year alone, we know of at least four individuals whose identity was stolen because they really believed the email they received was legitimate.

Here’s to a safe and Happy Holiday season, and awareness as we start a brand New Year.

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Comments, Questions, Feedback? We love comments!

In our continuing thread of ways to make money online, during my recent Stumbleupon session, I ran across How 10 People With 10 Stupid Ideas Made Millions of Dollars.

Honestly, this just goes to show that the crazy idea floating around in your head might not be as nuts as you think it is… there’s money to be made by not following the mainstream marketers.

We do have some historic examples that show, how an idea of a penny made someone a Millionaire. It is not the idea, it is one’s dedication that makes the ideas a reality. Sometimes a very stupid looking idea proves so fruitful that you always wonder that “This idea worked!”

If you’ve been around a while, you’ll know the first example (not telling you’ll have to look yourself), but the other ones caught me off guard – not only simplistic but so do-able! (more…)

I’ve known Denise Hall for years. To this day, she works with me over at My Wizard Ads.

Denise’s story is like many online. She started with nothing, built slowly, found her true calling, and is off and running. To this day, she works her buns off.

That’s also why today, while reading her current issue of Home Business On A Budget, the following struck me as something we all need to keep in mind. (more…)