Telling you video is huge is a bit redundant at this stage, however… video is huge.

The question you need to be asking yourself isn’t “should I be using video,” but “how do I get the most out of putting my videos online.”

That’s where this great sticky tips on videos comes in handy, compliments of Webproworld.

Your videos are found via “clues on the page” where your video file is embedded. The discussion does cover both hosting videos on third party web sites like Viddler and the all-famous YouTube and the pros and cons of self-hosted videos.

Spreading your videos around is also a good thing. We’ve found that while you could host the video yourself, viewing times are greatly “speeded up” for your viewer when they are hosted on sites optimized for video viewing.

In addition, pick your third party hosting sites carefully. For example, should you choose Viddler, you are able to edit the title (use your keyword in the title), provide a (keyword rich) description, and tag it. YouTube is great, but at the moment spots like Viddler top our list. And, search engines pick up your video very quickly!

Here’s a bit more about optimizing your video online, condensed, of what you’ll find when you visit the Webproworld forum link above:

1. Sitemaps …video sitemaps are a recommended way to give Google information about the video content of your site…

2. RSS Feeds …Google loves to crawl RSS feeds of various types, and this includes RSS feeds that focus on video content…

3. Metadata …metadata is the best source for search engines to determine what your video is about…

4. Provide a transcript …embedding a transcript in the video viewing page will provide the search engines with a wealth of content to index…

5. Optimize the video page …where the video is embedded focusing on the key topics of the video. Context seems to be an important factor…

6. Use friendly URLs …provide the search engines with additional clues as to the relevant topics of the video.

7. Be consistent when distributing your video …this will give you more opportunities to show up for your target term…

8. Prepare for the future of video search …By taking these steps now, your videos can remain relevant as search engines improve their scanning and indexing capabilities.

Again, a trip to the forum is in order to fill in the gaps of what I did not include.

Also, the responses to this sticky post on video optimization are worth the read.

Not everyone is prepared to jump on the video bandwagon at the moment, but arming yourself to use this immensely popular form of internet and social media marketing in the future is a sure winner.

Related articles

• Netvibes: The new social media dashboard (vator.tv)
• YouTube Video Alerts For Your Inbox (performancing.com)
• Viewzi Launches Site Search (centernetworks.com)
• Sitemap Submission Made Simple (googlewebmastercentral.blogspot.com)

Here on OIMS while we gather intel on the best and brightness ways to internet and social media market your website, we also do have numerous services geared to fixing the problems so many face.

The use of cold calling, direct mail, and randomly harassing people by telephone quickly allow you to discover (if you don’t go broke first) techniques that don’t work or require so much work there’s no fun left to promoting your business.

Unlike these time consuming, futile (and often ineffective) methods, online seo marketing coupled with the proper amount of social marketing, with more than a dash of ezine advertising thrown in, pull customers to you.

Yes, it takes the proper know how and use of the right tools, software, methods, and techniques to make it happen. That’s why we’re in business – to handle your seo and social media marketing. Or to quickly bring you up to speed, even train you to take over, if that’s your goal.

So, was it really coincidence that today Scott found this video? We think not.

No, the video is not ours, but it does represent everything we can and will do for you! Slide past the 10 years plus we’ve been online and start off your New Year right with the most practical ways to market…

OIMConsulting – Market For Me
Whole Hog Blogs
My Wizard Ads

… online and effectively!

Happy Holidays!

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Please leave your comments!

On Thursday, November 20th, while watching The Rachel Maddow Show, Rachel interviewed the author of Outliers, Malcolm Gladwell. Now, of course, she put it in a political context, but actually the book itself is not.

Having the ability (real talent) for success is a component, but it is not the be all and end all: (more…)

Before I get into sharing a tremendous potential money making resource I found yesterday, I’d like to ask one thing of you. If you have just a moment, please take a second and visit our newest online internet marketing strategies hubpage (this will open in a new window), and give us a (hopefully!) thumbs up (its down after the article itself in the “Share It” section), we’d really appreciate it. Thank you!

Now on to that great potential income/job resource! (more…)