Today’s internet marketer has so many mixed media marketing choices to make it’s often hard to select the best direction to pursue. However one Advertising Agency that mixes the old with the new is worth investigating.

What Is Mixed Media Advertising?

Mixed media marketing is a 21st century term with a comprehensive definition. Covering well trodden paths like search engine optimization (seo), radio and TV broadcasting (commercials), advertisements in print, PPC advertising are standard and time-proven strategies for marketers of all levels.

However, the “new age” brings with it one’s ability to also incorporate:

o Mobile advertising
o Web video broadcasting
o Social media and participation in social communities
o Podcasting (hosting your own online “radio” broadcast)
o Enhanced graphic designs, and
o More impressive “creative writing” campaigns.

Mixed Media Marketing – Noun or Adjective?

Strangely enough, most of us think of any form of advertising as a noun, but mixed media marketing also can be considered an adjective.

Why? For the sole reason that it is an “innovative, creative new media” strategy. Synonyms that can be used to describe the mixed media marketing form of advertising include:

o Innovative marketing and advertising
o Multi-channel marketing
o “Assorted communications advertising,” and
o M3 – just to shorten the term up a bit (plus you’ll sound knowledgeable).

And Don’t Forget Branding

When investigating your options for mixed media advertising services designed to help you promote, don’t forget how important branding really is for yourself, your program, product or service. Look for reputable firms or agencies that understand the complete process.

No matter whether you are new or not to internet marketing, adding these new age technologies, or mixed media marketing strategies, into your promotions is a strategy few marketers should ignore.

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I’ve said it before and I’ll say it again, I love my job!

Reading blogs is an amazing way to keep up with that worth keeping up with (say that 10 times fast), and today is no exception.

While over at BlogCatalog, I ended up twittering a bit (it has been a while, but I’m doing an experiment now).

Which lead me to today’s writeup. Discover Niche Social Networking by Katy Castro.

Katy makes several very fine points about using social media to market, and why you may or may not be seeing the “results” you were hoping for.

(more…)

Tomorrow opens the doors on a new program designed to get you all the vital information you’ll need to successfully negotiate the social media market.

Never ones to advocate spamming anything, picking up the proper tools to do things right is a critical component to branching out into the social communities.

This post is short, and just serves as a reminder to all. If you signed up for our notice, great!

If you didn’t, why not head over to

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