Posts Tagged ‘proof’

Given Eyes and A Brain For A Reason

Tuesday, August 25th, 2009

I don’t think I’ve mentioned this before, and this is actually going to be a very short post, but for the millionth time I’ve just been visiting a “highly recommended” program’s web sales page.

The only problem is – is anyone looking CLOSELY at the “data to prove it works?”

What I’m seeing are lots of screenshots of payments allegedly from say Clickbank or Paypal or any number of merchant accounts. There’s nothing wrong with that BUT is anyone looking at the DATES?

We are in 2009. Do you know how many websites I see making large and small (but steady) claims of income, and their “proof” are screen shots going back to as early as 2006. I even saw one the other day where the website was created in 2008, had a copyright of 2007, and a paycheck “proof” dated November 2002. (more…)

Flogging Will Not Cut It With The Savvy Blog Advertiser

Tuesday, July 21st, 2009

A reoccurring theme on this site is money – specifically of the “how to” variety. So today’s post provides you with another resource to check into – a how to get paid to blog. This can be (and is) lucrative for many. However, that said, you should be aware that Sponsored Blogging (Is) Not As Easy As It Seems.

A quick check of Wikipedia reveals numerous facts you should be aware of: (more…)

The Terrible Truth About Google Page Rank

Saturday, January 10th, 2009

I’m going to go out on a limb here and say that Google’s page rank is finally meeting its (long overdue) end.

I don’t know how many pages I’ve visited of late that get decent (or boatloads of) traffic yet have no or very low PRs. In reverse, you’ve got the huge PR website, yet you can easily tell (via add ons, etc.) that no one knows they even exist.

Numeric examples of PageRanks in a small system.
Image via Wikipedia

For further proof, head to the Google search itself. Type in anything you want (I typed in “latest news google pr“) then start scanning and researching the leading results. For my particular phrase, front page results reflected posts and web pages posted last month to several years ago. I did check the “pr” and “alexa” for many of them. No surprise to find that front page results included sites without any PR at all – along with some with traffic so minuscule anyone would be shaking their head over “why the front page?” (Maybe our accompanying illustration helps reinforce the head scratching, mind boggling way this is all “determined.”)

It’s fact – while there are popular sites (depending on what you type) like WebMD or Amazon in your search results, you always find within those same front page results websites with no PR and a variety of traffic (low to high).

So I’m going to go further out on that limb to say that I think when it comes to choosing “traffic versus Google PR” that anyone in their right mind would opt for the traffic, right?

Boatloads of traffic!

The Google PR used to be a badge of honor, and many a webmaster or seo expert sweated bullets over this one. Maybe some still do.

However, even the folks at Google cannot or will not tell (or do not know) whether PR really means a hill of beans in the end.

What prompted this post was an inspection this morning of my ezine advertising website.

At one point in its so far 7 year history, it achieved a traffic rank of under 21K and held onto a PR 4 (for this type of niche this was outstanding). Then along came one of those infamous algorithm changes and now… well this morning on my end of the world there is no PR on the site. Zip, zilch, nada.

LAS VEGAS - AUGUST 18:  People use the Google ...
Image by Getty Images via Daylife

Now it could be the folks at Google are in some cycle doing updates again. Could be the poor thing just lost out in this latest round of bids for ranking. Be that as it may, thankfully it does sit on the front page for many of the distinct keywords necessary for folks to find it. And that’s what counts.

Google plays with their algorithm so much and so often, you could easily drive yourself insane figuring out your next move. Running around in circles trying to please or appease, you’ll not only get dizzy, but allow much of your competition to race right past you.

What should you be working on? Words. Content. And more importantly, in SEO terms, keyword content. You do have to know the difference between appropriately working those keywords into your content (and which ones are really going to be any use to you in the first place) and cramming them into metas and content like there’s no tomorrow. Do not be short sighted nor mislead by shady tactics.

The time is ripe for the rest of the world to just “do their own thing.” Work your website or blog the way you wish to work it (and start having fun for a change). Go for the gold, go for traffic. Let’s also hope that Google drops this antiquated ranking platform very, very soon.


How To Make Your Titles Search Engine Friendly

Tuesday, December 2nd, 2008

We love descriptive blog post titles. However, like any type of advertising, especially solo ads, article titles, and (of course) blog post titles, create them too long and you’re wasting not only a lot of usable space, but hindering your search capabilities.

That’s why we are testing (more…)

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