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Diane Scott is the persona of two great friends living on opposite ends of the country. We have spent that last decade(+) online making our livings by analyzing and applying search engine optimization, traditional internet marketing, and social media strategies. We test, evaluate, recommend (or not) methods that work to promote your website/blog and increase website traffic. We hope you enjoy your visit.
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Posts Tagged ‘online’

Maybe Your Surroundings Are Holding You Back From Bringing In Wealth Online

Tuesday, October 7th, 2008

Today doing some of my favorite type of marketing, stumbling at StumbleUpon, I came across an amazing website by a lovely woman by the name of Carol Olmstead.

Whether you want to believe it or not, your surroundings very well might be the thing holding you back from collecting “wealth,” no matter what you perceive wealth to be or mean. (more…)

How To Handle A Disasterous Situation

Monday, October 6th, 2008

Like many around the country, we’re dealing with some unemployment issues ourselves. Not directly online, but within our own family. With that in mind, and if you’re facing the battle of trying to make headway to secure a new position, upgrade a current position, or even sell your business ideas online to someone else (see below for further clarification), here’s information that may help you turn mountains into mole hills: (more…)

Recap Rant And Everyday Heroes

Friday, October 3rd, 2008

Yesterday I promised you a truly eye-opening and heartwarming story for this post, but first my recap (rant) of what went down last night during the Vice Presidential debate. As we gathered our pizza boxes and drinks and settled down with an atmosphere not unlike the Super Bowl, here’s my conclusions:

First off, my understanding ever since grade school (no earlier, ever since the first time your parents asked you a direct question), you answer the question. Only kids and people with something to hide dodge a direct question. Frankly, even in marketing, it’s best to say, “I do not know, but I will find out the answer for you!” then to pretend you are either answering it or worse yet saying, “I don’t want to answer that question, instead I want to talk about…”

I wasn’t expecting rocket science from Palin, (more…)

Adding It All Together And A New Social Media Toy

Wednesday, September 24th, 2008

It seems a bit odd writing this post because as you read it, you’re already “doing it.” And, if you take the time to comment, you’ll even be putting it into practice (and getting some free marketing all at the same time).

Social media is huge, and blogging is one of the fundamental layers to using social media marketing to your advantage.

Being a blog reader - and again, commenting - also makes you a strategic part of the whole web 2.0 marketing hubbub. (Keep reading to get the stats AND find out what new “toy” is available online… for free!) (more…)

In Pursuit Of That Cold Hard Cash Online

Wednesday, September 17th, 2008

If you’ve been following our blog, you’ll know that we talk off and on about the huge potential income stream you have at your fingertips… you and what you know.

With the state of the economy at the moment, or even if it wasn’t so scary, you always have the means of making a living online for yourself. This resource depends on no man (or woman) but yourself. It’s you, your keyboard, your thoughts, your knowledge, your willingness to be your own boss and work for yourself.

Let me digress for just a moment to remind you about some of the reasons why I’m revisiting this money making idea for you (trust me it’s worth the reminder): (more…)

Feedburner Still A Useful Tool In Your Marketing Arsenal?

Monday, September 15th, 2008

For anyone using RSS in any way, shape, or form, it’s always been highly advantageous to turn your feed into a Feedburner feed. With an Alexa ranking of 399, as I write, well that just speaks volumes in and of itself.

However, “recently” Google has acquired Feedburner. Yes, the huge search engine giant has taken over yet another website that started life online in a small way, but built itself up into something as awesomely huge in the RSS feed world as Google is to online searching.

Does this mean the service will suffer?

Well according to (more…)

Who Really Owns The House? Fun Sunday Story

Sunday, September 14th, 2008

We’ve been super busy adding a new service to My Wizard Ads.

An option that everyone always has for spreading the word about programs, products and services is ezine advertising. This area of marketing covers classified ezine ads and the often sought-after solo ad. Some guru and program owners may use the term “standalone ad,” but they are one and the same.

So with a new service in place - called the Solo Ad Explosion (packed with real value for the online advertiser) - it’s time to turn our attention to the lighter things in life.

Earlier today, my father sent me a link to a great news story. Granted, if it’s your neighborhood, you might not be that thrilled - time to keep Kitty and Rover in the house for a bit, but here’s the cute picture: (more…)

How A Freebie Just Might Save Your Job or Enhance Your Marketing Online

Wednesday, September 10th, 2008

Tonight, while getting some marketing for us caught up and ahead, I came across this great blog called Freebie Reporter. This blog is chalked full of all those wonderful freebies most of us love, enough to fill anyone’s wish list.

How about free magnets, tattoos and stickers; free Betty Crocker Warm Delights Minis; a free 2 gig MicroSD card from ConsoleSource. These three are just the most recent posts I saw this evening. There were lots more, a freebie lovers dream come true!

However, the one that really caught my eye was (more…)

More Than A Montage - Tons of Useful Information

Sunday, September 7th, 2008

There are so many great writers out there, imparting wisdom, humor, and more, that a quick trip around the Whole Hog Blogs network is in order for our relaxed, leisurely Sunday post.

Let’s start with a household dilemma… where to take your old lightbulbs, Linda over at Forcedgreen tells you who, what, where and how:

According to the EPA’s Energy Star Program, if every American swapped one incandescent bulb for a CFL, it would save enough energy to light more than 3 million homes for a year, save more than $600 million in annual energy costs and prevent greenhouse gases equivalent to the emissions from 800,000 cars.

Wondering what the three “s’s” stand for in the word “success?”, there’s Janet (more…)

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