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Posts Tagged ‘objective’

Feedburner Still A Useful Tool In Your Marketing Arsenal?

Monday, September 15th, 2008

For anyone using RSS in any way, shape, or form, it’s always been highly advantageous to turn your feed into a Feedburner feed. With an Alexa ranking of 399, as I write, well that just speaks volumes in and of itself.

However, “recently” Google has acquired Feedburner. Yes, the huge search engine giant has taken over yet another website that started life online in a small way, but built itself up into something as awesomely huge in the RSS feed world as Google is to online searching.

Does this mean the service will suffer?

Well according to (more…)

Fun Saturday Cat Hypnosis, Arcades, and Comments

Saturday, May 10th, 2008

I just witnessed something so strange I had to write to tell you about it!

We have two cats, Sammy (a Persian stray) and Sweetie (a Siamese also a stray). Sammy is the sweetest cat you’d ever want to meet. Even my father thinks so, and he’s not cat lover lol! siamese or belinese this cat tries to hypnosis birds into submission

Sweetie is also just that, only she’s got a bit of the devil in her. While she can, and does roam, the neighborhood (never too far), Sammy has supervised walks outside since some s.o.b. declawed him way back when and then abandoned him.

Okay, enough preamble…

Just now I was at the back of the house looking out the slider, and Sweetie had just stepped every so carefully around me to go out to lay by the pool. Or at least I thought that was her objective. Then suddenly I hear her making soft, sweet, consistent “calls.” Thinking something might be wrong I stood very still to try to discern what sort of sound this might be. I didn’t have to wait long (and her eyes are much sharper than mine). There was a dove perched on the wall and she was IMITATING the bird, as she crept closer and closer. The bird almost appeared to be waiting patiently for her arrival! (Yikes!)

Well, of course, I stepped in and put a nix to that, but wow! Hypnotic or what??

(Maybe this is where I throw in how to NOT be hypnotized into false beliefs online when it comes to marketing…?? Sorry couldn’t resist!)

As for arcades… Later today, I’m taking two 17 year olds and a 16 over to the Las Vegas strip to our local GameWorks. My son turned 17 on Wednesday and they are all impatient to go spend money like there’s no tomorrow playing even more games then they all typically play in a week’s time cramped into a few hours :) It’s very odd to think your kids (or kid in my case) can attain such a great age in such a short amount of time!

As for what’s coming up…

We’ll be writing about several other marketing methods and services we are using that are building our backlinking to this blog in record speed (see yesterday’s post for one) this coming week.

Granted, I’m sort of jumping around here, so in closing on this gorgeous Saturday I just want to slip one fine point in here. By now you have got to have read about and been advised repeatedly (not only here but everywhere - blogs and static websites alike) - of the fine art of building your business (blog or website or…) by using blog COMMENTING to your advantage.

Yet I sit here shaking my head. I visit a TON of blogs daily for ourselves and our clients, and while I do not comment on all of them, I would say on average I manage at least 10 comments per day. Good, well thought out, or hearty thank you comments. Yes I have the Google PR and Alexa Rank plugin on my trusty Firefox, but it does not keep me from posting ANYWHERE I really appreciate the information I’ve received. Whether it’s a cute/funny picture, a resource I needed more information about, or just a person’s “this is how my life is going,” taking the time to comment does MORE THAN build backlinks, it helps (and lets) other people know YOU exist.

Don’t let this wonderful opportunity continue to slip through your fingers. A comment a day - three minutes of your time - and you will be AMAZED at the results - yes with just ONE comment a day!

How easy can that be??? :)

Enjoy your Saturday!

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HubPages One of the Easiest Most Effective Social Media Websites Around

Monday, February 18th, 2008

Everyone is buzzing about it - the magic “Web 2.0″ word is drawing people like bees to honey. But there’s one slight catch to the whole thing… there are so many of them, what to choose? Where to start? How to work them effectively so you get what you need without ticking a bunch of people off (which you really want to avoid!).

That’s where our suggestions come in handy. We’re actively using the resources we talk about on this blog. You’ll see down below (or off to the side) coverage we are giving to Facebook. Well here’s our next suggestions - Hubpages.com

BUT… before you rush off please finish reading this post. It will save you hours of work and, more importantly, your reputation online if you approach this (or any) social media website with the right mindset.

If you’re reading this blog (and we sincerely hope you are and telling others all about us, hint, hint), you’ll notice that versus posting an entire article here, we present a summary of what to expect and then send you out to hubpages to read the rest. It’s not laziness on our part, lol, but a really good marketing strategy that you, too, can benefit by using.

The really great part is that you don’t even need your own website to get started. If you do, great! If you don’t, don’t worry about it (though down the line you should plan to have at least a blog of your own).

You’ll first signup for a Hubpages account. From this one account, you create multiple “hubs” which are nothing more than a fancier way of saying “individual pages” under your one account. Yes, you can post numerous “hubs” from just one username login area. It’s great!

Which means you can write about ANYTHING that you’re imagination, and research, can dream up.

Each new hub gets a new name - typically it pulls from whatever title you’ve given your initial page. For instance, if we did an article about:

“How to Benefit From Using Hubpages”

the url would look like this (this is fictious)

/hubs/How-to-Benefit-From-Using-Hubpages

So you see hopefully right off the bat that placing your keyword into your title is a primary objective, right?

The idea with Hubpages is, after posting many (this will not work as a “do it once” strategy and should be avoided if you don’t plan to build multiple “hubs”), the search engines will pick up your hubs and create even more valuable backlinks to your hubpages and (ultimate) your website or blog.

Now versus reinventing the wheel, we’ve downloaded the nifty pdf that Hubpages provides to its users. You can:
download your hubpages user guide here
Download the HubPages User Guide Here
Download and Read First!
It is highly recommended that you get this download first.
Read it through, it’s a clear step-by-step process guide, and then start
your own Hubpages hubs.
WORD OF CAUTION: This, nor any social media, is NOT the place to do blatant advertising! If you do, you will ruin your reputation in a heartbeat! Our suggestion is get the guide, read the guide, and then go travel around within Hubpages before doing anything. Get a feel for what’s what, who’s doing what, how they are doing it. Look for “high score” pages. You can bet these people understand the process and are working it properly.

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